Insights & News

They’re YouTube ads, except people don’t skip them.

YouTube is powerful, but most ads get skipped. We change that by turning every view into an act of good, making people choose to watch, connect, and care about your story.

02 Sep 2025

YouTube reaches billions each month, but most ads get skipped within five seconds. The skip button empowers viewers, while advertisers struggle to earn real attention.

Good-Loop changes that. Instead of interrupting, we incentivise. We transform standard ads into opportunities to do good, so people choose to watch, not skip.

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