Good-Loop Terms and Conditions of Use

1. Introduction

Good-Loop ("us") provide websites plus software for advertising, marketing, data-management and engagement (the "Services").

The following terms and conditions of use, plus our privacy policy, govern your use of the Services.

By using the Services, the organisation or individuals using the services ("You") are agreeing to be bound by the Terms of Services. If you disagree with these Terms of Services or any part of these Terms of Services, you must not use the Services.

2. Account Terms

  • You must be 13 years or older to use this Services.

  • You must provide your legal full name, a valid email address, and any other information requested in order to complete the signup process.

  • Your login may only be used by one person - a single login shared by multiple people is not permitted. You may create separate logins for as many people as you'd like.

  • You must be a human. Accounts registered or operated by "bots" or automated methods are not permitted unless agreed with Good-Loop.

  • You are responsible for maintaining the security of your account and password.

  • You are responsible for all Content posted and activity that occurs under your account (even when Content is posted by others who have accounts under your account).

  • You understand that Good-Loop uses third party vendors and hosting partners to provide the necessary hardware, software, networking, storage, and related technology required to run the Services.

3. Acceptable use

  • You must not use Good-Loop in any way that may cause damage to the Services; or in any way which is unlawful, illegal, fraudulent or harmful, or in connection with any unlawful, illegal, fraudulent or harmful activity.

  • You must not use the Services to copy, store, host, transmit, send, use, publish or distribute any material which consists of (or is linked to) any spyware, computer virus, Trojan horse, worm, keystroke logger, rootkit or other malicious computer software.

  • You must not use the Services to send spam messages.

  • You must not modify, adapt or hack the Services or modify another website so as to falsely imply that it is associated with the Services, Good-Loop, or any other Good-Loop service.

  • You agree not to reproduce, duplicate, copy, sell, resell or exploit any portion of the Services, use of the Services, or access to the Services without the express written permission by Good-Loop.

  • Verbal, physical, written or other abuse (including threats of abuse or retribution) of any Good-Loop customer, employee, member, or officer are not acceptable.

  • In order to preserve the quality of service for all users, please avoid putting undue strain on our servers. If we determine that you are using more than your fair share of resources, then we may limit or restrict your use.

4. Restricted access

  • Access to certain content and services is restricted. For example: customer data is kept private! Good-Loop reserve the right to further restrict access to content and services.

  • You must ensure that your user ID and password details are kept confidential.

  • Good-Loop may disable your user ID and password without notice if we believe you have broken the Terms of Services or any other agreement you have with us.

  • You must not try to disable or circumvent the restrictions Good-Loop puts in place.

5. User generated content

  • In these terms of use, "your user content" means material that you submit to our website, for whatever purpose.

  • Your user content must not be illegal or unlawful, must not infringe any third party's legal rights, and must not be capable of giving rise to legal action whether against you or us or a third party (in each case under any applicable law).

  • You must not submit any user content to the website that is or has ever been the subject of any threatened or actual legal proceedings or other similar complaint.

  • Good-Loop reserve the right to edit or remove any material submitted to our website, or stored on our servers, or hosted or published upon our website.

  • Good-Loop do not undertake to monitor the submission or the publication of user content on and from our website.

  • While Good-Loop prohibits certain content on the Services, you understand that Good-Loop cannot be responsible for the Content posted on the Services and you nonetheless may be exposed to such materials.

6. Charges

Where we charge for access to content and services, the following conditions apply:

  1. At our discretion, payment may be required either upfront or in-arrears.

  2. Payment will be deemed to have been made when the payment is either (a) cleared funds in our bank account, or (b) cleared funds in our PayPal account (or other such payment system which we may specify). Any taxes or third party charges which are subtracted from a payment will not count as part of the payment.

  3. Where payments are late or short, we may cancel or restrict your access to any or all of our services.

  4. Good-Loop reserves the right at any time to modify the Services.

  5. Prices of all Services, including but not limited to monthly subscription plan fees to the Services, are subject to change upon 30 days' notice from us. Such notice may be provided at any time by posting the changes to the Good-Loop Site ( or the Services itself. Good-Loop shall not be liable to you or to any third party for any modification, price change, suspension or discontinuance of the Services.

7. Cancellation and Termination

  1. The initial term of this agreement shall commence when you start using the Services and shall continue for the contract term (set forth in the Order Form; or for 12 months if none is specified) from the Billing Start Date.

  2. If neither party cancels the agreement, then at the end of the agreed term it shall be renewed automatically on a rolling basis requiring 1 month notice by either party to cancel.

  3. You are responsible for properly cancelling your account. You must notify us by writing an email or letter to request cancellation of your account with at least 1 month's notice.

  4. After cancellation, your Content may be deleted from the Services. We always try to help clients preserve their data, even if they leave, so please contact us with any questions about this.

  5. This Agreement can be terminated at Good-Loop's discretion if:

  • You become insolvent or if bankruptcy, winding up, receivership, administration or similar proceedings are commenced or issued by or against you.

  • You breach the rules on Acceptable Use (e.g. posting illegal content; see clause 3 above).

  • Any other breach by you of these Terms or any other agreement with us, following notice from us of such breach, if the breach is not cured within two weeks of receiving such notice.

  1. Good-Loop reserves the right to discontinue the Services (or any part thereof) at the end of your paid-for period, or at any time if your use of the Services is unpaid.

  2. Upfront payments are non refundable.

  3. If you continue to use the Services without being authorised to by this agreement, Good-Loop will, without prejudice to any other rights Good-Loop may have as a result of such usage, be entitled to charge for such usage at the rates previously agreed.

8. Indemnity

  1. You hereby indemnify us and undertake to keep us indemnified against any losses, damages, costs, liabilities and expenses (including without limitation legal expenses and any amounts paid by us to a third party in settlement of a claim or dispute on the advice of our legal advisers) incurred or suffered by us arising out of any breach by you of any provision of these Terms of Services, or arising out of any claim that you have breached any provision of these Terms of Services.

  2. Except as set out in the Services Level Agreement, You understand and agree that Good-Loop shall not be liable for any direct, indirect, incidental, special, consequential or exemplary damages, including but not limited to, damages for loss of profits, goodwill, use, data or other intangible losses (even if Good-Loop has been advised of the possibility of such damages), resulting from: (i) the use or the inability to use the service; (ii) the cost of procurement of substitute goods and services resulting from any goods, data, information or services purchased or obtained or messages received or transactions entered into through or from the service; (iii) unauthorized access to or alteration of your transmissions or data; (iv) statements or conduct of any third party on the service; (v) or any other matter relating to the service.

9. License to use Creative Commons and public domain material

  • This website contains some material licensed under a creative commons license. This material is marked by an attribution of the form "cc [The Licensor]". You have rights to reuse such content, subject to restrictions set by the licensor. Please contact the licensor for details.

  • This website contains some public domain material. You will be able to reuse these in various ways - though the author also has some rights. Exactly what rights you have to reuse this material can vary from country to country. You are responsible for checking before reusing any material.

  • Good-Loop does NOT warrant that any material accessed via the Services can be reused by you.

10. Variation

  1. Good-Loop reserves the right to update and change the Terms of Services from time to time. Please check this page regularly, and note the version number at the start, to ensure you are familiar with the current version.

  2. Continued use of the Services after you have been notified that changes have been made in the Terms of Services shall constitute your consent to the latest version of the Terms of Services.

  3. Any new features that enhance the current Services, including the release of new tools and resources, shall be subject to the Terms of Services.

11. Assignment

  1. Good-Loop may transfer, sub-contract or otherwise deal with our rights and/or obligations under these terms of use.

  2. You may not transfer, sub-contract or otherwise deal with your rights and/or obligations under these terms of use.

12. Severability

  1. If a provision of these terms of use is determined by any court or other competent authority to be unlawful and/or unenforceable, the other provisions will continue in effect. If any unlawful and/or unenforceable provision would be lawful or enforceable if part of it were deleted, that part will be deemed to be deleted, and the rest of the provision will continue in effect.

  2. The failure by us to enforce at any time or for any period any one or more of the clauses set out here shall not be a waiver of them or of the right at any time subsequently to enforce all terms and conditions of this agreement.

13. Exclusion of third party rights

These terms of use are for the benefit of you and us, and are not intended to benefit any third party or be enforceable by any third party. The exercise of our and your rights in relation to these terms of use is not subject to the consent of any third party.

14. Law and jurisdiction

These terms of use will be governed by and construed in accordance with English law, and any disputes relating to these terms of use will be subject to the jurisdiction of the courts of England.

15. Our details

Good-Loop is registered in Scotland under registration number SC548356.

Our registered address is:

27 McDonald Road Edinburgh EH7 4LX United Kingdom

You can contact us by email to