Good-Loop make it easy  and profitable for big brands to do good at scale.

Recent results

Vanish inspires autism dialogue using Good-Loop’s formats, securing a 57% increase in ad recall

Battling the stigma around feminine intimate care, Canesten partnered with Good-Loop and earned an 83% surge in purchase intent

Asics boosted completed views by 41% while championing mental health charity, Mind, in YouTube campaign

Good. It's our secret sauce.

We use good to help you build more meaningful connections with your consumer.

Good ads.

Every ad run with us does good in the world. Raising money for causes, reducing emissions and funding quality journalism.

Explore our customer stories

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Good results.

We turn ads into campaigns that earn attention, build trust and create memories by unlocking good when a user engages. It’s a win-win.

Discover the Good Engagement platform

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Good for the Planet Segments.

Improve performance by running carbon-efficient campaigns.

Reduce media waste.

We made it easy for you to find and fund publishers with more efficient carbon performance, using our proprietary measurement index.

Reduce media waste and improve campaign performance, all while cutting carbon emissions.

Ask your The Trade Desk account manager to enable Good-Loop Segments in your partner seat.

Questions? Get in touch.

Walking the talk.

We’ll always be committed to doing good as a business.

In good company.

Our partners.

“As always, I applaud Good-Loop's great work and speed to adapt to do good in new ways! If anything, now is a more appropriate time than ever for us to be advertising through the platform.”


Ollie Camp, Innovation Project Lead, The Foundry

Recent news

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“Winner: Best Sustainable Ad Tech Platform: Good-Loop”

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“Listening to ads on Spotify will raise money to support the UK’s bee population through a new partnership between Magner’s cider and Good-Loop.”

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“Finalist: Great Good Awards: Good-Loop x Vanish”